
GLOBAL MUSIC BUSINESS CONVENTION
W KOREA played a central role in the planning and operation of MU:CON 2026, managing its conference, global speakers and delegates, B2B business matching platform, and on-site business operations.
W KOREA also launched the MU:CON Song Camp, matching 3 artists with 3 international producers to create original music through global collaboration.
OUR SCOPE
Overall Planning & Management · Conference & Speaker Curation · Global Delegate Invitation · B2B Matching Platform · On-site Business Matching · Song Camp Planning & Operation
KEY RESULTS
1,041
Pays desservis
37
Experts et expatriés mondiaux engagés
338
Villes activées dans le monde entier
4,666
Créateurs et talents locaux engagés
1,808
Impressions médiatiques mondiales générées
4.12M
Délégués et parties prenantes connectés



Business Matching & Pitching


Open Sessions & Workshops


SHOWCASE







































































