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GLOBAL MUSIC BUSINESS CONVENTION
W KOREA played a central role in the planning and operation of MU:CON 2026, managing its conference, global speakers and delegates, B2B business matching platform, and on-site business operations.
W KOREA also launched the MU:CON Song Camp, matching 3 artists with 3 international producers to create original music through global collaboration.
OUR SCOPE
Overall Planning & Management · Conference & Speaker Curation · Global Delegate Invitation · B2B Matching Platform · On-site Business Matching · Song Camp Planning & Operation
KEY RESULTS
1,041
Participing Companies
37
Countries & Regions
338
International Participants
4,666
Business Meeting Requests
1,808
Confirmed Meetings
4.12M
Platform Page Views
Business Matching & Pitching
Open Sessions & Workshops
SHOWCASE
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